What people say afterwards

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Kim introduced us to the Win-Win-Win principle that I believe is a true game changer in how to approach sponsorship in any company, within any sector. Since working with Kim we have seen a significant decrease in verbal/brand slap deals of old and an increase in next level best practice sponsorship.

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She ran workshops for our sponsors to maximise the value they received from their association with the Games. These were extremely well received by our corporate partners and also led to some extraordinary commercial outcomes for our sponsors.

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This served to build capacity within my newly formed team, reinforce the vision and commercial direction we were taking, assist in reinvigorating our proposal writing and creating leveraging ideas. Thank you for your sage wisdom and expertise.

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Kim’s content is incredibly insightful and practical, offering actionable strategies that a team can implement immediately. I would highly recommend this workshop to any organisation looking to elevate their sponsorship game. It’s a valuable investment that delivers tangible results.

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Kim delivered deep, practical knowledge that truly resonated with our needs. The feedback from participants was overwhelmingly positive — everyone left feeling more empowered, informed, and inspired than when they arrived.

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Her methodology is thoughtful, relevant yet straightforward, successfully aligning the interests of sponsors and rights holders. She also helped us articulate a shared vision for what our sponsorship could achieve, which was both inspiring and practical.

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Kim has not only reshaped our sponsorship offering, but helped educate our sponsors on best practice sponsorship, so we can form long and rewarding partnerships. Working with Kim is a pleasure and adds real value to the organisation.

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She brought great enthusiasm and presented extremely relevant material, and case studies with practical examples of how to modernize our sponsorship program successfully. An engaging speaker who captivated the audience right from the start.

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Adelaide Festival worked with Kim to review and refresh our approach to sponsorship. We particularly enjoyed Kim’s enthusiasm, sense of humour, and practical advice, alongside her extensive expertise.

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Our company contracted with Kim to lead an advanced sponsorship workshop for our customers. The convention industry is highly reliant on exhibit booth revenue. Kim helped our customers think beyond the four walls of their convention and consider more sophisticated sponsor opportunities that not only provided a win for the in person participants, but also the remote fans.

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We engaged Kim’s services to come over to Auckland and run a one-day course with our newly appointed sponsors of the Manu World Champs. I myself had been educated on best practise sponsorship by Kim over the year so wanted our sponsors to learn from the very best. Kim helped our sponsors understand the true power of sponsorship and then assisted them in the development of their own leverage plans. We were pleased to receive very positive feedback from everyone involved.

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Kim recently presented to our Board and Management team and as expected certainly didn’t disappoint. Kim provides a clear and common sense approach to sponsorship and with so much experience and examples to draw on she quickly had the ideas flowing.

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Kim’s energy, passion and enthusiasm in the sponsorship sector is unrivalled. After spending half a day with Kim, our local event organisers were inspired to look at the world of sponsorship in a new light and fully embrace her best practice sponsorship techniques. I wouldn’t hesitate in recommending Kim as a keynote speaker, workshop facilitator, consultant and/or coach.

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We were so fortunate to have Kim speak to our Principles of Sports Management class at Pfeiffer. As you might imagine, college students are often a ‘tough sell’. Kim was fabulous. From the moment she walked in the room everyone was spellbound. Her knowledge of the subject matter was extraordinary and her delivery was the best I’ve witnessed. Kim Skildum-Reid was A+.

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Kim’s keynote presentation at One-Zero 2019 was a superb conference highlight. Her straight-talking take on the ‘do’s’ and ‘don’ts’ of best practice sponsorship captivated and entertained our audience. Book Kim – she’s great to work with and will commit wholeheartedly to the success of your event

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Kim is one of the top speakers in the sponsorship industry. We recently invited her back to Sweden and once again she made a huge success with her enthusiasm on stage and great expertise regarding sponsorship issues. Kim brings ideas and practical tools needed when working with sponsorship, which can be applied locally here in Sweden and globally. We look forward to welcoming her back to Sweden soon!

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Kim is one of the top keynoters in the sponsorship industry and a real powerhouse on stage. Her content is global without being vague; even though Sweden is quite a ways from Australia geographically, Kim left the audience at our national sponsorship industry forum with plenty of ideas and insights that could instantly be applied in both a Swedish and an international context. We look forward to welcoming her back to Stockholm soon!

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Kim was an overwhelming success at our sponsorship event back. Her presentation style was engaging and entertaining but most importantly she was very informative and effective. On top of that Kim couldn’t have been nicer to deal with or more accommodating with her time. I would definitely recommend Kim for any sponsorship event

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Kim spoke at Exp’s African Experiential Marketing Summit, presenting a paper on ‘Last Generation Sponsorship’. Her content was completely relevant, giving examples, case studies and a clear direction of how to overcome challengers and maximise leveraging of your brand in your sponsorship properties.

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The course was absolutely perfect! Kim did an excellent job in how the course was designed and taught. If you are in this space (sponsorships), this course is a must. She kept it engaging. And, the materials alone are worth the investment. Kim thank you for sharing your knowledge, resources and experience with the world.

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Informative, engaging and insightful webinars – a wonderful course! This is a fantastic training course on Sponsorship! Kim Skildum-Reid completes the whole sponsorship process from start to end, through informative, engaging and insightful webinars!

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Absolute best-practice training This training course in Sponsorship is one of the best I have experienced. The structure of the training is thoughtfully executed from start to finish, including the importance of developing a clear marketing strategy for the business before being able to start reaching out to Sponsors. Understanding how to develop leverage ideas and ways to measure sponsorships is truly invaluable. I cannot recommend this course enough.

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Informative and foundational! ‘Getting to Yes’ provided a solid foundational understanding of the new sponsorship space. Clearly going through the creative brainstorming process to extract various assets and build internal buy-in, to providing a complete and concise proposal, and minimising the errors, Kim kept it succinct yet expansive to create a wide ranging foundational understanding. It will allow the further exploration of the sponsorship space with certainty.

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Getting to Yes: Just became easier I was introduced to Power Sponsorship over seven years ago. This course has been a great update to my initial introduction. I really enjoyed the flow and pace of the material that was presented. I felt it was a value based training. I will be telling many others about this training. The downloads have been really useful and I’ve taken many notes to “jog” my memory because she includes verbal gems throughout the videos.

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When I first started in sponsorship, I was given a copy of one of Kim’s books to read to be introduced to best-practice sponsorship, and the Getting to Yes course has been a fantastic refresher, and has also inspired a lot of great new ideas. I found the course to be very informative, engaging, and well-structured, and would recommend it highly to anyone working in the sponsorship space. Thanks Kim!

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Real Answers to Sponsorship Issues Thanks Kim, this provided me with some great information to apply to the my daily routine of dealing with new and existing sponsors.

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Kim, you are the most inspirational sponsorship person in the world. This is my third workshop with you in the last nine years and I will keep coming!!

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Best part was breaking down the value add of sponsorships. Reviewing from the ground up makes it easy to understand why we actually engage in sponsorships.

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Totally applicable immediately!! Good balance of theory presentation with case study examples AND practical workshopping through the process start-to-finish. Kim’s experience of working on both sides of the fence – rightholder and sponsor – means she can tell you what the other party needs/wants/doesn’t want.

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Best aspects of the workshop? Everything! A whole new world has been opened up to me. Awesome, clear, concise information and materials, and you are a fantastic, engaging, entertaining facilitator.